FAU Student Government has a new Executive Cabinet position

Regina Kaza

Aneal Ramkissoon, SG Executive Marketing Director. Photo by Charles Pratt.

Student Government thinks you don’t know enough about them. So they hired someone to fix that.

Junior communications major, Aneal Ramkissoon is the first SG Executive Marketing Director at FAU. On Nov. 18, 2011, the senate passed a bill to add this position to the SG Executive Cabinet, and after holding a series of interviews, Ramkissoon was hired on Jan. 18. His new job is to work with other FAU campus marketing directors in order to help advertise SG’s programs and events — and to make SG more popular.

Ramkissoon is a 20-year-old new student at FAU. When he transferred from PBSC, he needed a part-time job, and as an international student from Toronto, Canada, he can only work on campus because he can’t work off campus with a student visa. He was SG president for two years at PBSC, and the Communications and Marketing Director for the Florida College System Student Government Association.

“I want to say that my experience is what got me the position,” said Ramkissoon.

Because of FAU’s growing enrollment, SG needed to add this position to keep students updated on how they can get involved on campus, according to SG vice president, Robert Huffman.

“And by having an Executive Marketing Position in Student Government, this dream can become a reality,” said Huffman.

Freshman psychology major, Alexa Jones, thinks SG doesn’t need this new position since they already promote their events.

“Maybe they’re not very well known around campus, but that does seem kind of pointless,” Jones said.

As an RA in GPT, sophomore public management major Jeremy Ward tries to get students to go to events happening on the housing lawn and around campus. He said this new position might help get more students involved. “I guess, if you think the advertising now isn’t working, then why not? More advertising might help,” Ward said.

Part of his new job is telling students what their Acitivty and service (A&S) fees are used for. The $11.96 fee that is included in all students’ tuition. That fee is then divided between FAU’s campuses, and funds SG programs like Night Owls, free student events and SG salaries.

“People are paying these fees but they’re not coming to the events where there’s free food and great things that they’re benefiting from,” said Ramkisoon.

Even though all of this information is available online, Huffman thinks students don’t know about it.

“In the past, students have not been aware of where their A&S fee dollars are being spent,” he said. “This position will help market and advertise to the students the purpose of [SG] and how they can get involved.”

Ramkissoon on the other hand, thinks students simply don’t care.

“Not a lot of students even care. I don’t think a lot of people even look at their tuition break down, they just have mom and dad write a check or their scholarships pay it.”

If students knew where their money is being used, they might come out to more events and use more SG programs, like Night Owls, according to Ramkissoon.

“If we really brand SG and get our name out there like, ‘this is what we’re doing for you. This is where your money is going.’ I feel like students will be more appreciative of all the things SG does.”