Club Spotlight: American Marketing Association

The Association looks to provide members new and old with business connections and marketing experience.


Photo courtesy of Pixabay.

Devin Perry, Contributing Writer

Welcome to the University Press’ revamped weekly club feature series, spotlighting lesser known student organizations on campus.

This week: FAU’s American Marketing Association.

In this week’s interview, we spoke with Vice President Bryan Rammel in great detail on what the club’s goals and expectations are, and what new students should expect.

UP: What is the American Marketing Association?

Rammel: In a nutshell, I would say it provides an opportunity to get involved with local businesses and get some real life experience in marketing. Our goal is to ultimately be the “one stop shop” where businesses come to market on campus.

It’s a national organization, so you can be a member even after your graduation from FAU, and it’s similar to a Greek life organization because once graduating, you can recieve letters and be a part of the team depending on your GPA and other requirements.

It is a great opportunity, because you are getting real hands-on experience by working with any business, whether it’s a small business or a large corporation, and you build connections with people working for those companies or hands-on experience with the owners of those companies.

I feel that it is a unique experience that not many clubs are able to offer that will really help you and your future after graduating FAU.

UP: What role does the Association play in marketing?

Rammel: Our role right now is helping businesses that come to us, and reaching out to let them know what kind of services we can offer.

UP: What type of students and majors should look to join?

Rammel: We have a plethora of majors – I’m not even a marketing major myself, I’m a business management major. It’s open to anyone, and I think marketing is a part of everyone’s daily life. I would encourage anyone and everyone to come and check it out.

We have bi-weekly meetings this semester, and it’s something we expect to keep going. We also partner with local businesses in the area, I think that’s one of the biggest benefits to joining the club. When you come to one of our meetings, there’s a chance you’ll meet someone in another meeting, or that we’ll be partnered up with another association that you can get involved with as well.

The American Marketing Association meets bi-weekly on Tuesdays. Interested students can contact the American Marketing Association through Owl Central or through Facebook.

Devin Perry is a contributing writer with the University Press. For information regarding this or other stories, email [email protected] or tweet him @DevinTPerry.